My SEO audit Cardiff service identifies technical, content and search visibility problems that may be holding your website back. I review crawling, indexing, website speed, keyword targeting, internal links and local SEO signals. You receive clear findings and prioritised recommendations to help improve your website’s performance in Google Search.Your website may look professional, but that does not mean Google can properly find, understand or rank its important pages.A service page might be missing from Google’s index. Your competitors may be targeting better keywords. Visitors could be leaving because your site is difficult to use on mobile.I help Cardiff businesses identify these problems before they spend money on changes that may not be necessary.
I am Hridoy Chowdhury, a UK-based SEO Consultant, AEO, GEO and AI Search Specialist. I work with businesses across the UK, including Cardiff.With 7+ years of SEO experience and 3,500+ completed projects, I focus on identifying the issues that matter most to search visibility and customer enquiries.
My SEO audit examines the factors affecting how your website is discovered, understood and used.
I do not treat every issue as equally important. A page blocked from indexing may need immediate attention, while a minor technical warning could have little practical effect.
I examine how search engines access and process your website.
Your website needs pages that clearly match what your potential customers are searching for.
I review page titles, headings, content relevance, keyword targeting and internal links.
I also examine whether your most important service pages answer practical customer questions.
A Cardiff roofing company may have one general page covering repairs, replacements and emergency work. An audit could reveal that different services need clearer content to address distinct search intentions.
The objective is to understand which existing pages deserve improvement before recommending additional content.
I review how your website currently attracts visitors from organic search and which queries are relevant to your services.
For Cardiff businesses serving local customers, I also examine relevant local search signals.
This may include Google Business Profile information, service areas, location content, local competitors and the consistency of business details.
A plumber serving Roath and Cathays does not need visitors from every city in Britain. They need local customers searching for plumbing services in the areas they cover.
I assess whether your website and business listing communicate those services and locations clearly.
A slow website can frustrate visitors, particularly on mobile devices.
I review performance using appropriate tools, including Google PageSpeed Insights and available Google Search Console data.
I examine Largest Contentful Paint, Interaction to Next Paint and Cumulative Layout Shift.
These metrics help identify loading, responsiveness and visual stability issues.
I do not recommend expensive development changes simply to chase a perfect performance score. Improvements should address meaningful usability or technical problems.
My audit process is designed to give you understandable findings and practical next steps.
Step 01
Understand Your Business and Website
I start by learning about your services, target customers, website platform and current SEO concerns. I also want to know what matters most to your business, whether that is calls, bookings, online purchases or qualified leads.
Step 02
Review Search Performance
Where access is available, I examine Google Search Console and relevant website performance data. I look for patterns that may explain limited organic visibility, declining clicks or underperforming pages.
Step 03
Audit Technical and Content Issues
I assess crawlability, indexation, internal linking, content relevance, site architecture and other important SEO signals. The scope depends on your website's size and requirements.
Step 04
Prioritise the Findings
I organise recommendations based on their likely impact, urgency and implementation effort. For example, fixing a noindex directive on an important service page may deserve attention before rewriting a blog post that receives no commercially relevant traffic.
Step 05
Explain the Recommended Improvements
I explain what was found, why it matters and what should happen next. Where implementation support is needed, the work can be discussed separately according to the agreed project scope.
An SEO audit is useful when you know something is not working but cannot identify the cause.
I am UK-based in London and work with businesses throughout the UK, including Cardiff.On the sites I audit, one of the most common challenges is deciding what to fix first. A website may have dozens of reported issues, but only some will meaningfully affect its important pages.
I focus on practical priorities rather than overwhelming business owners with technical terminology. I also believe SEO should lead somewhere. Better visibility should attract qualified visitors, build trust and create opportunities for enquiries and revenue.
Yes. An SEO audit can identify content and technical issues that make a website harder for search and AI systems to understand.
I work across SEO, Answer Engine Optimisation (AEO), Generative Engine Optimisation (GEO) and Entity SEO.
Where relevant, I examine whether your website clearly explains who your business is, what it offers, where it operates and why its information can be trusted.
I also review useful content structure, internal linking, authorship signals and relevant structured data.
These foundations can support discovery and understanding across Google Search and AI search systems, although each platform controls its own results.
SEO audit pricing depends on website size, technical complexity and the depth of analysis required.
A small Cardiff service website may need a focused review of its main pages and local SEO. A larger ecommerce store may require extensive crawling, indexation analysis and product category reviews.
I do not use a fixed audit scope for every website.
I will not guarantee first-page rankings, a specific traffic increase or inclusion in AI-generated answers.
Google and AI platforms control their own results.
An audit identifies problems and opportunities. The effect of implementing recommendations depends on your website, competition and other factors.
You can review examples of my previous SEO work through my SEO case studies.
